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WTTC: Maeto a khoebo a tla fihla ho likarolo tse peli ho tse tharo tsa maemo a pele ho koluoa ​​​​ka 2022

Tšebeliso ea maeto a khoebo e lebelletsoe ho fihla ho karolo ea bobeli ho tse tharo ea maemo a pele ho koluoa ​​​​ka 2022.
Tšebeliso ea maeto a khoebo e lebelletsoe ho fihla ho karolo ea bobeli ho tse tharo ea maemo a pele ho koluoa ​​​​ka 2022.
ngotsoeng ke Harry Johnson

Ho latela tlaleho e ncha, keketseho e nyane bakeng sa maeto a khoebo ka tšebeliso ea maeto a khoebo ea lefats'e e nyolohang ka 26% selemong sena e tla lateloa ke keketseho e 'ngoe ea 34% ka 2022.

  • Maeto a khoebo a anngoe hampe ke COVID-19 mme a lieha ho qala hape.
  • Ho bohlokoa hore bohle ba amehang ba kopane ho fumana tharollo ea ho thusa ho hlaphoheloa ha maeto a khoebo.
  • Likhoebo tsa maeto a khoebo li lokela ho fetola mokhoa oa eona oa lekeno, ho holisa tsepamiso ea libaka le ho ntlafatsa lits'ebeletso tsa dijithale.

Tšebeliso ea lichelete tsa lefats'e ka bophara ea maeto a khoebo e shebahala e tla nyoloha ho feta kotara selemong sena mme e fihle ho karolo ea bobeli ho tse tharo ea maemo a pele ho koluoa ​​​​ka 2022, ho latela Lekhotla la Lefatše la Maeto le Bohahlauli (WTTC).

Polelo e tla ka e ncha e kholo WTTC tlaleha ka tšebelisano 'moho le McKinsey & Company e bitsoang 'Adapting to Endemic Covid-19: The Outlook for Business Travel'.

E sebelisa lipatlisiso, tlhahlobo le lipuisano tse tebileng le baetapele ba likhoebo tsa Travel & Tourism ho thusa mekhatlo ho itokisetsa maeto a khoebo lefatšeng la kamora koluoa.

Maeto a khoebo a anngoe hampe ke COVID-19 mme a lieha ho qala hape. Ka lebaka la hore maeto a khoebo a bohlokoa ho mafapha a mangata a moruo oa lefats'e, ho bohlokoa hore bohle ba amehang ba kopane ho fumana litharollo tsa ho thusa ho hlaphoheloa.

Ho latela tlaleho e ncha, keketseho e nyane bakeng sa maeto a khoebo ka tšebeliso ea maeto a khoebo ea lefats'e e nyolohang ka 26% selemong sena e tla lateloa ke keketseho e 'ngoe ea 34% ka 2022.

WTM London ea 2022 e tla etsahala ho tloha ka la 7-9 Pulungoana 2022. Ngodisa hona joale!

Empa sena se tla ka mor'a ho putlama ha 61% ea tšebeliso ea maeto a khoebo ka 2020, kamora ho beoa ha lithibelo tse pharalletseng tsa maeto tse nang le liphapang tse kholo tsa tikoloho mabapi le ho putlama ho pota lefatše.

Ho potlakisa ho hlaphoheloa ha maeto a khoebo, tlaleho e khothaletsa likhoebo ho fetola mekhoa ea bona ea lekeno, ho holisa tsepamiso ea libaka, le ho ntlafatsa lits'ebeletso tsa dijithale.

Phephetso e arolelanoeng ea ho khutlisetsa maeto a khoebo le eona e tla itšetleha ka tšebelisano-'moho e tsoelang pele le litšebelisano 'moho ho pholletsa le makala a poraefete le a sechaba le ho holisa likamano tse ncha.

Julia Simpson, WTTC CEO & Mopresidente, o itse: "Maeto a khoebo a se a qala ho ntlafala. Re lebelletse ho bona likarolo tse peli ho tse tharo qetellong ea 2022.

"Maeto a khoebo a amehile haholo, empa lipatlisiso tsa rona li bonts'a sebaka sa ho ba le tšepo le Asia Pacific le Middle East ho tloha litsing tse qalang".

Ha re nahana ka selemo sena le se tlang, WTTC Lintlha li bonts'a hore na ke libaka life lefats'eng ka bophara tse etellang pele tsosoloso maetong a khoebo, a etelletsoeng pele ke Middle East:

  1. Bochabela bo Hare - Chelete ea lichelete e reretsoe ho nyoloha ka 49% selemong sena, e matla ho feta chelete ea boikhathollo ho 36%, e lateloa ke ho phahama ha 32% selemong se tlang.
  2. Asia-Pacific - Chelete ea lichelete ea khoebo e reretsoe ho nyoloha ka 32% selemong sena, le 41% selemong se tlang
  3. Europe - E behiloe ho nyoloha ka 36% selemong sena, e matla ho feta chelete ea boikhathollo ho 26%, e lateloa ke 28% e nyolohang selemong se tlang.
  4. Afrika - Tšebeliso ea lichelete e reretsoe ho nyoloha ka 36% selemong sena, e matla hanyenyane ho feta chelete ea boikhathollo ho 35%, e lateloa ke ho phahama ha 23% selemong se tlang.
  5. Amerika - Chelete ea chelete ea khoebo e lebelletsoe ho nyoloha ka 14% selemong sena, le 35% ka 2022.

Tlaleho e fana ka lintlha tsa kamoo tšebeliso ea chelete e amanang le maeto a lefats'e e theohileng haholo ho tloha ka 2019 ho isa ho 2020, ka lebaka la COVID-19 le lithibelo tse ntseng li tsoela pele tsa motsamao oa machabeng.

Selemong se fetileng, lekala la Maeto le Bohahlauli le lahlehetsoe ke hoo e ka bang US$4.5 trillion, mme batho ba fetang limilione tse 62 ba lahlehetsoe ke mesebetsi. Litšenyehelo tsa baeti ba malapeng li theohile ka liperesente tse 45, ha tšebeliso ea baeti ba machabeng e theohile ka 69.4%.

WTTCTlaleho e boetse e bonts'a liphetoho tse kholo likhoeling tse 18 tse fetileng, haholo tlhokehong, phepelo, le tikoloho ea ts'ebetso e amang maeto a khoebo.

Tlhokahalo ea maeto a khoebo e potlakile ho hlaphoheloa ho feta boikhathollo le maano a khoebo a ntse a tsoela pele ho susumetsa tlhoko ea maeto a khoebo ho latela lithibelo tsa maeto a naha.

Seoa sa COVID-19 hape e bile sesosa sa phetoho, se tsamaisitse ho fetela ho dijithale mme ka hona ho fetola phepelo bakeng sa maeto a khoebo a ka bang teng ha liketsahalo tse nyalisitsoeng li fetoha tloaelo e ncha.

Tikoloho ea ts'ebetso e boetse e fetohile e sa hlakang ka tlhokahalo e kholo ea ho hlaka ho pota-pota melao le melaoana e hlokahalang ho lumella maeto a machaba a sa tsitsang.

Leha ho le joalo, makala a mang a sebetsa hantle ho feta a mang a nang le li-rebounders tsa pele tse kenyelletsang tlhahiso, meriana, le lik'hamphani tsa kaho ha liindasteri tse sebetsanang le lits'ebeletso le tsebo ho kenyelletsa tlhokomelo ea bophelo bo botle, thuto le lits'ebeletso tsa litsebi li kanna tsa ba le tšitiso ea nako e telele.

Tlaleho e totobatsa bohlokoa bo tsoelang pele ba maeto a khoebo le tšebeliso ea chelete eo e e hlahisang bakeng sa kholo ea moruo oa lefatše.

Tlhahlobo e bonts'a hore ka 2019, linaha tse ngata tse kholo li ne li itšetlehile ka maeto a khoebo bakeng sa 20% ea bohahlauli ba tsona, 75 ho isa ho 85% ea tsona e le tsa lehae.

Leha maeto a khoebo a ne a emetse 21.4% feela ea maeto a lefats'e ka 2019, e ne e ikarabella bakeng sa tšebeliso e phahameng ea chelete libakeng tse ngata, e leng se ileng sa etsa hore ho be bohlokoa bakeng sa ho hlaphoheloa ha lekala lohle la maeto le ho bankakarolo ba lona ba bangata.

Maeto a khoebo ke karolo ea bohlokoa ea litšebeletso tse fanoang ke lifofane le lihotele tsa maemo a holimo 'me ke tsa bohlokoa bakeng sa ho kenya chelete e ngata ea tsona.

Pele ho seoa sena, maeto a khoebo a ne a nka karolo ea 70% ea lekeno la lefats'e bakeng sa liketane tsa lihotele tsa maemo a holimo ha 55 le 75% ea phaello ea lifofane e tsoa ho baeti ba khoebo, ba etsang 12% ea bapalami.

Jane Sun, Ofisiri e ka Sehloohong ea Trip.com, o itse: “Chaena, maeto a khoebo a ntse a eketseha ka potlako haholo. Khoebo ea maeto ea lik'hamphani tsa Trip.com Group ha e le hantle ke e 'ngoe ea likarolo tsa rona tse holang ka potlako, kahoo batho ba ntse ba hloka ho bonana ho etsa khoebo le ho koala litumellano. Re ntse re na le tšepo ea hore hang ha khoebo e se e khutletse setloaeling, re lebelletse kholo e matla le ho feta ha e bapisoa le boemo ba pele ho COVID. ”

Chris Nassetta, Mopresidente le CEO Hilton, o itse: "Ho khutlela maetong a khoebo ho tla ba bohlokoa molemong oa indasteri ea rona ho hlaphoheloa seoa sena.

"Re ntse re tsoela pele ho bona tsoelo-pele e ntseng e eketseha 'me tlaleho ena e bontša kamoo maeto a khoebo a leng bohlokoa kateng moruong oa lefatše. Maeto le bohahlauli li tla tsoela pele ho thusa batho ba limilione ho pota lefatše - haholo ha batho ba qala ho etela hape. ”

WTTC e lumela hore ha maeto a khoebo a tla khutla, ho hlaphoheloa ha eona ka ho se leka-lekane ho tla ba le litlamorao tsa bohlokoa lefapheng la Maeto le Bohahlauli lefatšeng ka bophara, e leng ho etsang hore litšebelisano tsa poraefete tsa sechaba e be tsa bohlokoa le ho feta likhoeling le lilemo tse tlang.

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Harry Johnson

Harry Johnson e bile mohlophisi oa kabelo bakeng sa eTurboNews ka lilemo tse fetang 20. O lula Honolulu, Hawaii, ’me o tsoa Europe. O thabela ho ngola le ho akaretsa litaba.

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