Mohopolo oa ho paka mekotla ea hau ebe o ea sebakeng se sa tloaelehang o ikhethang o utloahala o le monate, na ha ho joalo? Haeba mekhoa ea morao-rao e le teng, ke ntho eo basali ba 'maloa ba India ba e khethileng.
Cleartrip, sethala sa Marang-rang sa liphihlelo tsa maeto le boikhathollo, se senola kamoo basali ba bangata India ba fumanang ho eta ba le bang ka har'a infographic ea eona e ncha e bitsoang 'Women and Wanderlust'. Ho feta moo, le bona ba ntse ba nka liqeto tse mafolofolo mabapi le ho khetha mokhoa oa ho etela, moo o eang, le seo o lokelang ho se tseba ha o le phomolong.
Ho ea ka infographic e tsoang Cleartrip, 75% ea lipallo tsa maeto tse entsoeng ke basali e ne e le tsa ho tsamaea ba le bang, ka karolo e kholo ho li-booking tse tsamaeang ka mohala tse bontšang kholo e tsebahalang ea mobile joalo ka mokhoa o khethiloeng oa ho batla le ho etsa lipeeletso tsa maeto marang-rang. Le ha karolo ea basali ba tsamaeang ka kakaretso ea ho boloka mehala e ne e le 40-45%, karolo ea bona e ne e le 30-35% bakeng sa desktop. Ntle le moo, ka maemo a eketsehang a lekeno har'a basali ba litsebi naheng ka bophara, ho bile le keketseho e tšoaeang ea 22% palong ea basali ba tsamaeang ba nka maeto a machabeng.
Ha a bua ka boithuto, Balu Ramachandran, Hlooho ea Moea le Phatlalatso, Cleartrip o itse, “Ha basali ba bangata ba ikemela licheleteng le meputso e ntse e phahama, mohopolo oa ho tsamaea o le mong o ntse o eketseha le ho feta naheng. Leeto la machabeng le se le theko e tlase ebile le fumaneha habonolo ke Maindia, e leng se entseng hore basali ba bangata ba etele linaheng tse ling ba le bang. Hape, khokahano ka kakaretso e ntlafalitse haholo mme ho kenella ka inthanete ho phahame ho feta neng kapa neng. Keketseho ea lisebelisoa tse bohlale le ponaletso e kholo ea mecha ea litaba ea sechaba e lumella basali ba bangata ho bareki ho fumana libaka tse ncha le boiphihlelo ba maeto, le ho itsamaisa ba le bang ntle le ho tšoenyeha. ”
Ho feta moo, ho latela Cleartrip infographic, palo ea lipatlisiso tse amanang le maeto a marang-rang tsa basali e imenne habeli, ha palo ea basali ba millennial ba batlang tlhaiso-leseling e amanang le maeto inthaneteng e ngolisitse keketseho ea 1.7x. Ntle le moo, lipatlisiso tse ngata tsa maeto sethaleng se entsoeng ke basali li tsoa metseng e meholo ea 1 e kang Delhi, Mumbai, Hyderabad, Bangalore le Chennai. Leha ho le joalo, palo e ntseng e eketseha ea basali ba tsoang metseng ea tier-2 le bona ba hlaha e le baetsi ba liqeto ba ikemetseng mabapi le ho nka maeto, ka 40% ea lipatlisiso tse felletseng sethaleng tse entsoeng ke basali ba sebelisang libaka tsena. Metse e etellang pele eo e seng karolo ea 1 e kenyelletsa Ahmedabad, Indore, Chandigarh, Lucknow, Jaipur le Patna.
Libaka tse holimo tsa machaba tse eteloang ke basali ba tsamaeang ba le bang ka 2017: Dubai, Singapore, Kuala Lumpur, Bangkok, London, Kathmandu, Colombo, Denpasar, Sharjah, New York
Libaka tse holimo tsa malapa tse etetsoeng ke basali ba tsamaeang ba le bang ka 2017: Metse (Delhi, Mumbai, Bangalore, Hyderabad, Chennai, Kolkata, Pune) e lateloa ke libaka tsa boikhathollo (Goa, Kochi, Jaipur, Guwahati, Vizag, Trivandrum).
SEO U LOKELANG HO SE NKA HO SEHLOOHO ENA:
- According to the infographic from Cleartrip, 75% of the travel bookings made by women were for solo travel, with a considerable share in overall mobile bookings indicating growing popularity of mobile as a preferred medium to search and make travel bookings online.
- However, an increasing number of women from tier-2 cities are also emerging as independent decision-makers when it comes to travelling, with 40% of the total searches on the platform made by women users from these regions.
- Commenting on the study, Balu Ramachandran, Head of Air and Distribution, Cleartrip said, “With more women becoming financially independent and income levels rising, the concept of solo travel is increasingly gaining traction in the country.
