- Phuputso ea tlholisano e bontšitse mekhoa ea mantlha e kang ho beheletsa marang-rang, maeto a hlakileng, boiphihlelo ba boithaopo joalo ka ho bopa bokamoso ba maeto, mesebetsi le bohahlauli
- Ho latela lipatlisiso tsa Arival, tebello ea ho hlaphoheloa ha lekala e lebelletsoe ho ba ea lehae le e ikhethang bakeng sa sebaka le karolo
- Motsamaisi oa Emaar Entertainment Zeina Dagher o arolelane moo nts'etsopele ea kamohelo, kabo le boiphihlelo ba baeti li etelletsoeng pele ho 2021 le ho feta
E jang liranta tse limilione tse likete tse 254 ka selemo sa 2019, maeto, mesebetsi le libaka tse hohelang tsa maeto le bohahlauli ha se karolo ea boraro feela e kholo ea maeto; ke ka lebaka leo batho ba tsamaeang pele. Nakong ea likarolo tsa 28th khatiso ea Mmaraka oa Maeto oa Arabia (ATM), Co-Founder le CEO ea Arival Douglas Quinby ba arolelane lipatlisiso tse ikhethileng tsa Arival tse entsoeng le ba arabelitsoeng ba 1500 tebellong ea maeto, mesebetsi, libaka tse hohelang, le mekhoa ea mantlha e bopehileng bocha ba lefapha la ts'oaetso kamora COVID-19.
Ho ea ka lipatlisiso, leha Global Gross Bookings leetong, mesebetsing le libakeng tse hohelang ka selemo sa 2020 li ne li theohile ka 80%, e leng ho sa makatseng, sekhahla sa ho putlama ho ne se sa lekana le liphihlelo tse tsoakaneng ho pholletsa le libaka le ho fapana ho tloha mmarakeng ho ea mmarakeng.
Phuputso e entsoeng ke Arival e bontšitse hore hoo e ka bang basebetsi bohle (99%) ba kentse tšebetsong mehato ea bophelo bo botle le polokeho le hore lefapheng le neng le salletse morao lilemo tse 10-15 kamora indasteri ea maeto le bohahlauli ho etsa dijithale, ho bile le kamohelo e potlakileng ea mahlale a ho boloka marang-rang. Maeto a Virtual e ne e boetse e le mokhoa o tsebahalang oa hore liforomo li leke ho lula li hokahane le bareki ba tsona le ho hlahisa lekhetho. Leha ho le joalo, ke 16% feela ea basebelisi ba lekileng ho hlahisa hoo e batlang e le ka liphetho tse fapaneng. Phuputso e boetse e fumane hore ha maeto a qalella, maeto a ho itataisa le boiphihlelo e tla ba mokhoa o mong o sebetsang ho liphihlelo tsa sehlopha se seholo.
Ha a bua le baemeli inthaneteng nakong ea ATM Virtual 2021, Quinby o itse: “Lefapha lena la maeto le tla khutla, joalo ka indasteri e 'ngoe ea maeto le bohahlauli. Le ha ho le joalo, le ha litlamorao tsa ho putlama ho sa lekana lekaleng, ho tla ba joalo le ka hlaphoheloe. Seo re lebelletseng ho se bona ke hore ho hlaphoheloa ho ea sebakeng se le seng 'me ho totobetse hore na sebaka seo re eang ho sona se hokae. ”
Ho sa le joalo, CEO oa Emaar Entertainment Zeina Dagher, ea ikarabellang bakeng sa leano la tse ling tsa libaka tse holimo tsa Dubai, ho kenyeletsoa Zoo ea Aquarium & Underwater Zoo, KidZania, le Burj Khalifa, ba arolelane kamoo lintho tse hohelang li ikamahantseng le ho putlama le moo nts'etsopele ea kgohelo, kabo, le boiphihlelo ba baeti bo habile ho 2021 le ho feta.
“2020 e bile selemo sa liphetoho tse sa lebelloang le tse sa tsejoeng. Leha ho le joalo, re le mokhatlo, re tsoile ho eona re le matla 'me re itokiselitse 2021 le ho feta, "ho boletse Dagher. “Lebelo leo re kopaneng ka lona re le sehlopha ho sebetsana le koluoa ena ke lona le thusitseng ho hlaphoheloa ha rona. Re tlameha ho fetola ka botlalo tsela eo re sebetsang ka eona mabapi le ho bapatsa, ts'ebetso le litheko ho fana ka boleng bo bongata haholo ho tsoa lipapatsong tsa rona le ho netefatsa bophelo bo botle le polokeho ea baeti ba rona. Phapang ea rona joale ke matla a rona, 'me re tsepamisitse maikutlo haholo' marakeng oa rona oa bohahlauli ba lehae le ho baahi ba UAE. "
SEO U LOKELANG HO SE NKA HO SEHLOOHO ENA:
- Arival survey identified key trends such as online bookings, virtual tours, self-guided experience as shaping the future for tours, activities and attractionsThe outlook for the recovery of the sector expected to be hyper-local and specific to destination and segment, according to Arival researchEmaar Entertainment's CEO Zeina Dagher shared where attraction development, distribution, and guest experience is headed in 2021 and beyond.
- Ho ea ka lipatlisiso, leha Global Gross Bookings leetong, mesebetsing le libakeng tse hohelang ka selemo sa 2020 li ne li theohile ka 80%, e leng ho sa makatseng, sekhahla sa ho putlama ho ne se sa lekana le liphihlelo tse tsoakaneng ho pholletsa le libaka le ho fapana ho tloha mmarakeng ho ea mmarakeng.
- We have had to completely shift the way we work in terms of marketing, operations and pricing to offer much more value from our attractions and also to ensure the health and safety of our guests.
