Ka sebele Georgia ha ea ka ea sebelisa chelete e kaalo ho bapatsa eTurboNews, empa joale re ka ba le monyetla oa ho utloa ka menyetla ea inthaneteng.
ETN ha ea tlameha ho utloa bohloko. Ho bonahala eka Mmuso o mocha oa Georgia o boetse o re NO ho phahamiso ea naha ka CNN, BBC le liteishene tse ling tse etelletseng pele tsa TV tsa machabeng. "Letšolo le fetileng la TV e ne e le tšenyo ea chelete," Giorgi Sigua, Hlooho e ncha ea Tsamaiso ea Naha ea Bohahlauli ea Georgia (GNTA), o bolelletse FINANCIAL.
Li-banner, li-skrini tsa LED le liboto, le lipapatso tsa marang-rang ke mekhoa e mecha ea papatso ea khetho ea tsamaiso ea hona joale.
Chelete e lokela ho sebelisoa ho ntšetsa pele Georgia ka ntle ho Georgia, hobane hang ha u fihla mona e ithekisa. Batho ha ba so utloe ka liphetoho tse etsahetseng mona lilemong tse 'maloa tse fetileng. Joaloka mohahlauli, ke rata ho tseba haholoanyane ka Georgia, "Tom Flanagan, Motlatsi oa Motlatsi oa Sebaka sa Rezidor Hotel Group, haufinyane o boletse puisanong le The FINANCIAL.
“Temoso e amana. Tlhokomeliso ea Georgia linaheng tsa boahelani e phahame; Europe Bochabela ke karolelano, 'me USA, Australia le Afrika - e tlase haholo," Sigua o boletse.
Tletlebo e 'ngoe mabapi le khaello ea tlhahisoleseling mabapi le Georgia kantle ho naha e ile ea kenngoa ke baemeli ba lik'hamphani tsa maeto tsa Kazakh. "Baeti ba Kazakh ba na le thahasello e kholo Georgia, empa ho hloka tlhahisoleseling ho sitisa likamano tsa linaha tse peli," FINANCIAL e ile ea bolelloa kopanong le mekhatlo ea maeto Astana.
"Ha u rera lets'olo la papatso u lokela ho etsa lipatlisiso ka lintlha tse felletseng, ho bolelang ho hlalosa bamameli ba hau. U ka hasanya papatso bakeng sa batho ba limilione empa ha ho le ea mong oa bona eo e ka bang sepheo sa hau. Bamameli ba CNN ke Amerika Leboea. Ha se 'maraka oo re o batlang," ho boletse Sigua.
"Ho latela tlhaiso-leseling ea ka, liranta tse limilione tse 24 li sebelisitsoe lipapatsong tsa CNN," ho boletse Sigua.
Nata Kvachantiradze, Molula-setulo oa Mokhatlo oa Bohahlauli oa Georgia (GTA), o boletse hore mohato leha e le ofe oa ho bapatsa o molemo bakeng sa nts'etsopele ea bohahlauli Georgia.
“Letšolo la ho bapatsa la naha le tla tsoela pele nakong e tlang. Leano le lecha la ho bapatsa le ntse le ntlafatsoa hajoale le tla eketsa tlhokomeliso ea naha nakong e tlang. Mmuso hammoho le lekala la poraefete le kenya letsoho lits'ebetsong tsena, "Kvachantiradze a eketsa.
Sigua o boletse hore lipapatso tsa TV li turu haholo kahoo hajoale li tsepamisitse maikutlo ho liboto tsa lipapatso le lipapatso tsa marang-rang. "Re tlil'o bapatsa Georgia e Kiev, Donetsk le Kharkov. Tekanyetso ea letšolo lena e tla ba USD 200,000. Tlas'a mantsoe ana re tla ba le li-billboards tse 66 le li-skrini tsa LED. Ukraine ke 'maraka o nang le batho ba limilione tse 45. Palo ea baeti ba Ukraine e se e eketsehile ka 77%; qetellong ea 2013 re lebeletse hore boemo ba kholo bo be 100%. Re lebelletse ho amohela baeti ba fetang 30,000 ba Ukraine selemong se tlang. Seo se bolela chelete ea USD 30 milione eo ho eona USD 8-9 milione e tla ea tekanyetsong. ”
Ako Akhalaia, Moeletsi e Moholo oa GEPRA, o ile a lekanya lets'olo la ntlafatso la Georgia ka litsela tse 'maloa. "Lipapatso tsa TV e ne e le ntho e tloaelehileng, leha ho le joalo, bakeng sa katleho ea letšolo leo ha lea lekana. Taba ke seo re neng re batla ho se fumana letšolong lena. Ho matlafatsa temoho ea naha? Ho theha setšoantšo se nepahetseng sa naha kapa ho hohela bahahlauli ba bangata? Le hoja BBC le CNN li na le tlhokomeliso e kholo le ho tšepahala liphello tsa letšolo lena li bontšitse hore e finyelletse feela mesebetsi e 'meli ea pele. E ile ea fosa ntlha ea sehlooho. Ka sebele e ile ea phahamisa tlhokomeliso ea naha, ea theha setšoantšo se setle, empa ha ea ka ea fana ka lipalo tsa thekiso tse lakatsehang. Hoa etsahala hore ho hohela mohahlauli a le mong ho bitsa chelete e ngata ho rona. Ho ea ka ’na, mobapatsi o ne a se na tsebo e lekaneng kapa a sa bone esale pele boitšoaro ba bamameli.”
“Lipalo-palo tsa molao li bontša ka ho hlaka hore Georgia e ’nile ea khahla linaha tsa boahelani ka ho fetisisa. Ho tsoelapele ka leano la khale ho ne ho sa utloahale. Ha ea ka ea fana ka melemo e lekaneng bakeng sa naha. Ho emisa papatso ea naha ho tla baka phokotso ea bahahlauli. Leha ho le joalo, re lokela ho hopola hore ho etsa ntho e itseng hase kamehla ho bolelang hore u etsa ntho e nepahetseng. Haeba motho a ka etsa qeto ea hore a se ke a kenya tšebetsong letšolo la papatso bakeng sa batho bao ho buuoang ka bona, ho ka ba hobe haholo, "ho boletse Akhalaia.
Mabapi le ntlha - hore na Georgia e lokela ho ntšetsa pele letšolo la eona la papatso ho likhamphani tse etelletseng pele tsa TV - ke qeto ea papatso ho pono ea Akhalaia. “Le hoja ho bapatsa ha Georgia hangata ho amahanngoa le mekhoa ea boqapi, papatso e akaretsa karolo ea lichelete. Ho sa tsotelehe hore na ke mohloli oa litaba o etelletseng pele lefatšeng kapa oa naha efe kapa efe, rona re le barekisi re tsetela licheleteng ho amohela bahahlauli ba bangata, ka hona, chelete e ngata. Boiphihlelo bo bontšitse hore ho tsetela letšolong la papatso ho CNN kapa BBC ha ho sebetse morero ona. E phahamisa tlhokomeliso ea naha empa ha e hohele bahahlauli ba bangata kamoo re ka lakatsang,” ho boletse Akhalaia.
"Khothatso ea naha e lokela ho tsoela pele empa ka mecha e mecha ea puisano, lipapatso tsa marang-rang, maeto a litaba, ka ho hohela mekhatlo ea maeto, lifolakha le tse ling. Re lokela ho ela hloko mebaraka le boitšoaro ba bareki ba limmaraka tseo re li batlang. Sepheo sa matsete se bonolo - ho hohela bahahlauli ba bangata, moo theko ea ho hohela e leng tlase ho phaello ea eona, "ho boletse Akhalaia.
Georgia e lebelletse ho amohela baeti ba machabeng ba 5,500,000 selemong sena, bao ho bona 57% feela e tla ba bahahlauli.
Tekanyetso ea selemo le selemo ea selemo sa 2013 ke USD 6.5 milione. Tjhelete e tla sebediswa letsholong la rona la ho bapatsa ke 3.5 milione, mme tjhelete e tla sebediswa letsholong la rona kantle ho naha ke 1 milione.
"Kuwait, Qatar le Oman ke limmaraka tseo re tla li lebisa. Re batla ho etsa matšolo a maholo Russia le Kazakhstan, "ho boletse Sigua.
"Ho tloha qalong ea Phato re tla qala letšolo la rona la papatso naheng ea Baltic le Israel,"
