Boqhekanyetsi
Tharollo ea Papatso ea In-Play ™ ea Adverty
Verizon Media
LONDON, UNITED KINGDOM, Pherekhong 28, 2021 /EINPresswire.com/ - Boqhekanyetsi AB (publ) kajeno e phatlalatsa selekane se secha le khamphani ea mecha ea phatlalatso le mahlale ea Verizon Media, e leng karolo ea Verizon Communications Inc., e nang le tikoloho e ts'episitsoeng ea media le li-platform tsa mahlale tse etelletseng pele indastering. Ho kopanngoa ha sethala sa Adverty ho tla etsa hore baphatlalatsi le bamameli ba bangata ba Verizon Media ba fihlelle lenane la lipapatso tse se nang sekoli ka bongata.
Ketsiso e tla hokela ho Sell-Side Platform ea Verizon Media, e nolofalletsa papatso ea eona e ikhethileng le e sa bonahaleng ea ho fihlella bamameli ba pharalletseng papaling ea papali, ho eketsa ho pepeseha ha lebitso le ho etsa chelete ka baphatlalatsi.
E le sethala se ka sehloohong sa papaling bakeng sa baphatlalatsi, mekhatlo le baqapi ba litaba, phatlalatso ea Adverty e bolela hore bareki le balekane ba Verizon Media ba ka fumana papatso e sebetsang papaling ka bongata, athe Adverty ka boeona e tla una molemo ho palo e ntseng e eketseha ea barekisi ba lefats'e ba batlang ho bapatsa kahare lipapali ka li-Platform tsa Verizon Media: Platform e kopaneng ea Demand Side Platform (DSP) e lumellang baphatlalatsi ho rala, ho reka le ho lekanya matšolo maemong a likateng tsa premium hohle skrineng se seng le se seng sa dijithale ho tloha mobile, ho ea video, ho Connected TV (CTV), ho Digital Out of Home (DOOH) le Over the Top (OTT) ka lipapatso tse etellang pele tsa lipapali le papatso ea papali.
"Re ntse re bona tlhoko e matla ea menyetla ea papatso ka har'a papali. E ntse e le qalehong, papatso ea papali ea papali e ikemiselitse ho bona kholo e kholo lilemong tse tlang mme nts'etsopele ena ke mohato oa bohlokoahali ho thehoeng ha indasteri ea Adverty ”, ho bolela Niklas Bakos, CEO le mothehi ho Adverty.
Oa eketsa: "Verizon Media le eona e na le Demand-Side Platform (DSP) ea eona, e etsang hore ena e be tšebelisano 'moho le kopanyo. Ho ntse ho e-ba le kananelo e ntseng e eketseha ea hore liforomo tsa rona tsa In-Play ™ le tsa In-Menu ™ ke tsona tsa bohlokoa ka ho fetisisa papatsong e seng e kenelletseng indastering ea lipapali e ntseng e eketseha. ”
Kri Carlet, VP International Sales ho Verizon Media o re: "Morero oa rona ke ho thusa batho ho lula ba na le tsebo le boithabiso, re ba nolofalletsa ho buisana le ho etsa lintho, ha re ntse re theha mekhoa e mecha ea baphatlalatsi le balekane ba litaba." “Ho tloha liphihlelong tsa XR ho ea ho papatso le theknoloji ea litaba, Verizon Media ke sehokelo sa boiqapelo 'me e fetola moloko o latelang oa tlhahiso ea litaba le boitlamo. Re labalabela ho tlisa boleng ba Adverty, menyetla ea papatso ea premium nakong ea papali e le mocha oa litaba bakeng sa bareki ba rona. Ke monyetla o moholo bakeng sa lihlahisoa ho kopana le bamameli ba tsona tikolohong e hohelang le e holang haholo. ”
Bakeng sa boitsebiso bo eketsehileng, ka kopo ikopanye le
Anders Rössel, CFO
Fono: + 46 70 867 00 20
E-mail: [imeile e sirelelitsoe]
Tlhahisoleseling ena ke tlhahisoleseling eo Adverty AB (publ) e tlamehang ho e senola tlasa Molao oa Tlhekefetso ea Mmaraka oa EU. Tlhahisoleseling e fanoe ka puisano ea motho eo ho buuoeng ka eena kaholimo, hore e phatlalatsoe ka la 27 Pherekhong 2021.
Corpura Fondkommission AB, mohala +46 (0) 722 52 34 51, e sebetsa e le moeletsi / moeletsi ea netefalitsoeng oa k'hamphani ho NGM Nordic SME.
Mabapi le Bolotsana
Bomenemene, sethala se ka sehloohong sa papali, se fana ka papatso e se nang sekoli ho hokela lihlahisoa le batho ka theknoloji ea eona ea phetohelo ea papatso e hahelletsoeng lipapali. Sethala se fana ka lethathamo la lipapatso tsa papali ea papali ka bongata mme se lumella baetsi ba litaba ho etsa chelete ka boiphihlelo bo felletseng ka lipapatso tse sa bonahaleng, tse bonolo ho kopanya le tse qoelisang. E Thehiloe ho 2016, Adverty e na le liofisi Stockholm, London, New York le Lviv mme e sebetsa le baphatlalatsi, mekhatlo le bahlahisi ho bula bamameli le mehloli ea lekhetho la lipapali. Lintlha tse ling ho www.therese.com.
Julia Smith
Lentsoe la Digital
+ 44 7799 894184
re romelle melaetsa mona
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