E nang le batho ba limilione tse likete tse peli ba nkang matsatsi a phomolo ka har'a lilemo tse 25-34 ka 2021, ea bobeli e phahameng ka ho fetisisa bakeng sa palo ea batho ba nkang matsatsi a phomolo, ka morao ho 35-49, lik'hamphani tsa maeto le tsa bohahlauli li hloka ho shebana le ba likete tse sekete le Gen Z ka linyehelo ho tloha nakong ea lehlabula e phathahaneng. boleng ba chelete le liphihlelo tsa 'nete.

Bahlahlobisisi ba ka sehloohong ba indasteri ba hlokomela hore lebaka le leholo le tlatselletsang hore na ke hobane'ng ha ho e-na le batho ba bangata ba nkang matsatsi a phomolo a lilemo tse 25-34 ke bokhoni ba bona ba ho tsamaea nakong eo ba sa thabang. Bacha ba bangata millennium le baeti ba Gen Z ho se be le bana kapa boikarabelo bo boholo ho ya ka ditlamo tsa mosebetsi le tsa ditjhelete.

Kaha litheko tsa lifofane le marobalo e le tsona tse theko e tlaase haholo nakong ea tlhoko e tlase, bacha ba bangata Europe, ka mohlala, hangata e tla matsatsi a phomolo linaheng tsa machaba ka March kapa November. Haeba bajari ba theko e tlase (LCCs) le bafani ba bolulo ba tekanyetso ba fana ka litheko tse tlase, ba kanna ba tsamaea makhetlo a fetang a le mong ka linako tse sa tsitsang selemong sona seo.

Maeto a sa lebelloang a ka fana ka maemo a holimo a 'nete le ho iketsetsa motho. Ho latela Q1 2021 Consumer Survey, 27% ea Gen Z le 26% ea ba likete tse sekete ba boletse hore 'kamehla' ba susumetsoa ke hore na sehlahisoa kapa litšebeletso li etsoa hantle hakae ho latela litlhoko le botho ba bona. Tsena e ne e le liphesente tse peli tse holimo ha li bapisoa le lihlopha tse setseng tsa lilemo tse arabetseng potso ena.

Nakong ea likhoeli tsa tlhoro ea bohahlauli libakeng tse seng li hlophisitsoe, hangata palo ea baeti e tla feta palo ea baahi ba lehae, 'me likarolo tsohle tsa meralo ea bohahlauli li tla be li petetsane. Likhoeling tse se nang litlhōrō, baeti ba na le monyetla oa ho ba le likamano tse nang le moelelo le batho ba moo 'me ba ba le mekhoa e metle ea setso le ea tlhaho ka mokhoa o haufi-ufi ka lebaka la ho se be le tšubuhlellano e fokolang. Sena se u fa monyetla oa ho ba le boiphihlelo bo betere ka kakaretso le maikutlo a nepahetseng mabapi le sebaka seo u eang ho sona.

Ha libaka le lik'hamphani tsa maeto li ntse li tsoela pele ho fola seoa sena, baeti ba bacha ba ka tsamaeang habonolo ka likhoeli tse se nang tlhoro ba lokela ho lebisoa ka theko e tlase le liphihlelo tsa 'nete. Sena se tla fokotsa phello ea nako ea selemo le ho eketsa chelete e kenang.

SEO U LOKELANG HO SE NKA HO SEHLOOHO ENA:

E nang le batho ba limilione tse likete tse peli ba nkang matsatsi a phomolo ka har'a lilemo tse 25-34 ka 2021, ea bobeli e phahameng ka ho fetisisa bakeng sa palo ea batho ba nkang matsatsi a phomolo, ka morao ho 35-49, lik'hamphani tsa maeto le tsa bohahlauli li hloka ho shebana le ba likete tse sekete le Gen Z ka linyehelo ho tloha nakong ea lehlabula e phathahaneng. boleng ba chelete le liphihlelo tsa 'nete.
According to Q1 2021 Consumer Survey, 27% of Gen Z and 26% of millennials stated that they are ‘always' influenced by how well a product or service is tailored to their needs and personality.
As destinations and travel companies continue to recover from the pandemic, younger travelers that can more easily travel in off-peak months should be targeted with low cost and authentic experiences.