Norway Air haufinyane e tlohetse papali ea nako e telele e belaella ts'ebetso ea mohoebi oa khoebo ho ea pele, kaha setsi se theko e phahameng sa sefofane se sitisitse bokhoni ba sona ba ho etsa phaello ka karolo e phahameng ea litšenyehelo tsa eona tse amanang le mafura.
Sekoti sena se ile sa siea Norway e le tlokotsing ea tlholisano. Bajari ba lefa ba khona ho tšehetsa litefiso tsa mantlha tsa moruo ka litekete tsa pele le tsa sehlopha sa khoebo, mabothobotho ao Manorway a neng a sena ona. Ho haella ha ntlo e nang le thepa e ngata ho ne ho bolela hore sefofane se ke ke sa hlahisa phaello e lekaneng, se fella ka hore se tsoe 'marakeng, se ileng sa potlakisoa ke Covid-19 seoa.
NorwegianBoiteko ba ho senya mmaraka, haholo-holo litseleng tsa transatlantic, bo atlehile haholo qalong. Leha ho le joalo, ha hoa ka ha nka nako e telele hore bajari ba bang ba kang British Airways le Delta ba latele se tšoanang ka ho hlahisa litefiso tsa mantlha tsa moruo ho qothisana lehlokoa. Sena se felletse ka batsamai ba elang hloko litheko, ba ananelang matšeliso ka sefofane se selelele, ba khetha bahlolisani ba Norway, ba siea sefofane ntoeng ea theko eo e neng e ke ke ea e khona.
Baeti ba bangata ba tla khetha maeto a lapeng kapa a haufinyane bakeng sa bonyane nako e khuts'oane. Patlisiso ya moraorao ya COVID-19 Recovery (2 - 6 Tshitwe 2020) e bontshitse hore 39% ya batho ba arabetsweng ke lefats'e ba kanna ba fokotsa ho etela machabeng ka 'tloaelo e ncha' kamora lefu la seoa la COVID-19, ha ho bapisoa le 28% ba neng ba tla fokotsa maeto a lapeng. Ka lebaka leo, bajari ba nako e telele, haholo-holo ba theko e tlase, ba tla sitisoa boitekong ba bona ba ho hlaphoheloa kaha tlhoko e kanna ea se phahame maemong a neng a bonoe pejana.
SEO U LOKELANG HO SE NKA HO SEHLOOHO ENA:
- Norwegian Air recently departing the long-haul game calls into question the business model's viability going forward, as the airline's high-cost base hindered its ability to turn a profit with a high proportion of its costs related to fuel.
- This resulted in price-conscious travelers, who valued comfort on a long-haul flight, selecting Norwegian's competitors, leaving the airline in a price war that it could not afford.
- The lack of a high-yielding cabin meant the airline could not generate sufficient profit, resulting in its exit from the market, which was also accelerated by the COVID-19 pandemic.
