Lekala la Lichelete le fetisitse NIS 10 milione Lekaleng la Bohahlauli e le ho tšehetsa lets'olo le lecha la Jeremane, le seng le hlahisitse keketseho ea 50% ho bahahlauli ba tsoang naheng eo ba kenang Iseraele.
Thuso ena e amohetsoe kamor’a hore Mookameli-Kakaretso oa Lekala la Bohahlauli, Shaul Tzemah a kope hore Lekala la Lichelete le eketse chelete ea liphatlalatso ka lebaka la ho tsoela pele ho theoha ha dollar ea Amerika le boiteko ba lekala la ho hohela bahahlauli ba tsoang linaheng tse ling ntle le Amerika, eo hajoale. e tšoere sebaka sa pele bakeng sa palo ea bahahlauli ba etelang Israel mme hape ke naha eo lekala le tsetelang boholo ba lichelete tsa eona tsa papatso.
Lekala la Bohahlauli, ka khokahanyo le lihlooho tsa indasteri ea bohahlauli, le ile la etsa qeto ea hore letšolo lena le lokela ho shebana le naha e le 'ngoe ea Europe e le hore le ka fumana melemo e mengata ho tsoa tekanyetsong e ncha e fanoeng. Ba khethile Jeremane hobane bohahlauli bo hlahang naheng ena bo ntse bo eketseha ho tloha qalong ea selemo sena.
Letšolo la Jeremane le reretsoe ho qala mafelong a Phato, 'me le tšoarelle ho fihlela Hlakola. Sepheo sa eona ke ho eketsa boemo ba bohahlauli bo tsoang naheng ea Iseraele, bo seng bo eketsehile ka 50% ho tloha ka Pherekhong selemong sena. Letšolo lena le reretsoe ho hlaha likoranteng, marang-rang, mecheng ea litaba tsa bolumeli, le likhatisong tse amanang le bophelo bo botle mabapi le Leoatle le Shoeleng.
Letšolo lena le tla boela le phatlalatse Eilat, 'me ka lekhetlo la pele ka mor'a lilemo tse 15 Germania Airlines e tla sebetsa ka lifofane tse peli tsa khoebo ka beke ho tloha Berlin le Düsseldorf ka ho toba ho ea toropong e ka boroa. Lifofane li reretsoe ho qala ho sebetsa ka Pulungoana ka tšehetso ea Lekala la Bohahlauli, leo le lona le lumetseng ho fa sefofane sebaka sa polokeho bakeng sa liketso tsa sona.
Hajoale Jeremane ke mohloli oa boraro o moholo oa bohahlauli ba Europe ho Iseraele. Ka 2007 bahahlauli ba Majeremane ba fetang 100,000 ba ile ba etela naha ena, keketseho ea 13% ho tloha 2006. Trimester ea pele ea 2008 e tšoaile keketseho ea 49% ho tloha nakong e tšoanang ea 2007, le bahahlauli ba 47,000 ba tsoang Jeremane. Sepheo sa Lekala la Bohahlauli ke ho nyolla chelete eo ho bahahlauli ba Majeremane ba 200,000 ba etelang Israel ka selemo, ho qala ka 2010.
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SEO U LOKELANG HO SE NKA HO SEHLOOHO ENA:
- Thuso ena e amohetsoe kamor’a hore Mookameli-Kakaretso oa Lekala la Bohahlauli, Shaul Tzemah a kope hore Lekala la Lichelete le eketse chelete ea liphatlalatso ka lebaka la ho tsoela pele ho theoha ha dollar ea Amerika le boiteko ba lekala la ho hohela bahahlauli ba tsoang linaheng tse ling ntle le Amerika, eo hajoale. e tšoere sebaka sa pele bakeng sa palo ea bahahlauli ba etelang Israel mme hape ke naha eo lekala le tsetelang boholo ba lichelete tsa eona tsa papatso.
- The Tourism Ministry, in coordination with heads of the tourism industry, determined that the campaign should focus on a single country in Europe in order to reap the maximum amount of benefits from the newly granted budget.
- Lekala la Lichelete le fetisitse NIS 10 milione Lekaleng la Bohahlauli e le ho tšehetsa lets'olo le lecha la Jeremane, le seng le hlahisitse keketseho ea 50% ho bahahlauli ba tsoang naheng eo ba kenang Iseraele.
