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TAT e hlahisa "Etela Thailand Selemo se Secha sa 2022" ho WTM 2021

Siripakorn Cheawsamoot, Motlatsi oa 'Musisi oa TAT oa Lipuisano tsa Lipapatso
ngotsoeng ke Linda S. Hohnholz

Bolaoli ba Bohahlauli ba Thailand (TAT) kajeno bo hlahisitse lets'oao le lecha la ho bapatsa la "Etela Thailand Selemo sa 2022" ho baemeli ba eang kopanong ea boralitaba ea ho bula Thailand ho World Travel Market (WTM) 2021 London, UK.

  1. Boemo ba COVID-19 lefats'eng ka bophara bo ntse bo ntlafala, 'me matla a bohahlauli a khutla hape.
  2. Thailand e bona monyetla ona oa ho hatela pele ka leano la ho bula hape bakeng sa maeto a se nang batho ba behelletsoeng ka thoko ho baeti ba entetsoeng ka botlalo.
  3. TAT e fa bahahlauli "Likhaolo tse Ncha tse Hlollang" tseo ba ka li sibollang Thailand ha 'Muso o bula meeli ea oona, o behelle batho ka thoko ho baeti ba machabeng ho tloha ka la 1 Pulungoana 2021.

Letšolo lena le hlalositsoe ke Monghali Siripakorn Cheawsamoot, Motlatsi oa 'Musisi oa TAT oa Likhokahano tsa Lipapatso, ea neng a tšoere ketsahalo eo. "e le khaolo e ncha ea Thailand moo baeti ba lefats'e ba ka fumanang 'Likhaolo tse Ncha tse Hlollang' sebakeng se tsebahalang haholo."

Monghali Siripakorn o itse, "Joale kaha boemo ba COVID-19 lefats'eng ka bophara bo ntse bo ntlafala, 'me lebelo la bohahlauli le khutla hape, Thailand e bona monyetla oa ho hatela pele le bahahlauli. leano la ho bula hape bakeng sa maeto a se nang motho a le mong ho baeti ba entetsoeng ka botlalo. Ha ho na nako e betere ea ho hlahisa lihlahisoa le litšebeletso tse ncha tsa bohahlauli, hammoho le ho khatholla libaka tse khahlang tsa Thailand ka tsela e ncha. ”

Khaolo ea 1, kapa Khaolo ea Pele, e tla bona TAT e totobatsa lihlahisoa le lits'ebeletso tsa bohahlauli tse tla tsosa likelello tse hlano tsa baeti, joalo ka, lijo tse monate tsa Thai le libaka tse ntle tsa tlhaho tse ka sibolloang naheng eohle.

Khaolong ea 2, e nang le sehlooho se reng The One You Love, TAT e tla shebana haholo le likarolo tse ikhethileng joalo ka malapa, baratani le metsoalle 'me e ba meme ho etsa mehopolo e monate hammoho Thailand. Bangkok, Phuket, le Chiang Mai ka ho khetheha li tla phahamisoa e le libaka tse tsebahalang bakeng sa machato le batho ba eang phomolong ea lenyalo, ka mabōpo a bona a matle, libaka tsa phomolo tse lithabeng, le libaka tse khahlang tsa litoropo.

Khaolo ea 3, The Earth We Care, e tla totobatsa kamoo monyetla oa tlhaho oa ho nchafatsoa ka lebaka la boemo ba COVID-19 o ekelitseng tlhokomeliso ea bohahlauli ba tikoloho har'a baeti ba lefats'e le hore na boitšoaro ba bona bo amme tikoloho joang. Ho hlaha ha likarolo tsa maeto tse kang Wilderness tourism (Escapers) le Cult-Vacation (Conscious) le tsona li tla bontša hore boitšoaro ba baeti bo fetohile mabapi le ho qeta nako e ngata tlhahong le ho ela hloko haholoanyane phello ea bona mehloling ea tlhaho.

Ntle le moo, likarolo tse ling tse lokelang ho totobatsoa li kenyelletsa thuto ea lijo, bophelo bo botle le bophelo bo botle, hammoho le "ts'ebetso," e fetohileng mokhoa o ntseng o hola ha ho fihla ha seoa sa COVID-19 ho tla lumella batho ho sebetsa hole le ho thabela matsatsi a phomolo. 

Ho khothaletsa bohahlauli bo nang le boikarabelo le bo tsitsitseng Thailand, TAT e amohetse BCG
(Bio-Circular-Green economy) mohlala oa ho aha holim'a matla a naha ka mefuta-futa ea likokoana-hloko le borui ba setso le ho kopanya theknoloji ho matlafatsa boleng ba lihlahisoa ho fihlela kholo e tsitsitseng. Sena se tla thusa ho aba lekeno ho sechaba sa lehae le ho rarolla bothata bo feteletseng le ho senyeha ha litaba tsa tikoloho tse fumanehang libakeng tse kholo. 

Monghali Siripakorn o boetse a fa seboka sa boralitaba sa WTM 2021 tlhahiso-leseling mabapi le leano la ho bula bocha libaka tse fapaneng tsa Thailand.

Ho tloha kajeno (la 1 Pulungoana), ho buloa hape ha Thailand ho kene mohatong oa pele mme ho ntse ho amohela baeti ba entoeng ka botlalo ba tsoang UK le linaha/libaka tse ling tse 62 ka tlhoko ea "Test & Go". Baeti ba tlas'a sehlopha sena ba tla tlosoa ho behelloa ka thoko. Lenane lena la linaha/libaka tse amohetsoeng le tla atolosoa hamorao ho akaretsa lefatše lohle ho tloha ka la 1 Pherekhong 2022.

Hape, ho tloha kajeno, ho fihlela ka la 30 Pulungoana, libaka tse 17 tse bitsoang "Blue Zone Sandbox" ho potoloha Thailand li tla buloa hape. Tsena ke bangkok, Krabi, Phuket, Chon Buri (Banglamung, Pattaya, Si Racha, Ko Si Chang, and Sattahip – Na Jomtien and Bang Sarey), Chiang Mai (Mueang, Doi Tao, Mae Rim, le Mae Taeng), Trat (Ko Chang), Buri Ram (Moea), Prachuap Khiri Khan (Hua Hin le Nong Kae), Phang-Nga, Phetchaburi (Cha-Am), Ranong (Ko Phayam), Rayong (Ko Samet), Loei (Chiang Khan), Samut Prakan (Suvarnabhumi Airport), Surat Thani (Ko Samui, Ko Pha-ngan, le Ko Tao), Nong Khai (Mueang, Sangkhom, Si Chiang Mai, and Tha Bo), le Nakhon Pathom (Mueang, Ban Dung, Kumphawapi, Na Yung, Nong Han, and Prachaksinlapakhom). Baeti ba nang le liente tse felletseng ba tlohang libakeng tseo e seng tsa linaha / libaka tse 63 ba ka kena Thailand tlasa libaka tsa Blue Zone Sandbox. Ho fumana lintlha tse ling mabapi le ho buloa hape ha Thailand, ka kopo etela mona.

Ho sa le joalo, molemong oa ho nolofatsa ho etela Thailand, sistimi e ncha ea "Thailand Pass" e entsoe ke Lekala la Litaba tsa Kantle ho Naha le Setsi sa Nts'etsopele ea Mmuso oa Digital (DGA), mme ho tloha kajeno (November 1) fumaneha mona. Sistimi ena e thehiloeng marang-rang e lumella baeti ba Thailand le ba kantle ho naha ho fana ka tlhahisoleseling le litokomane tse hlokahalang pele ba tloha ka mokhoa o hlophisitsoeng.

Bakeng sa limmaraka tsa UK le Europe, Monghali Siripakorn o itse ba fihlileng ba khutlela Thailand ka tekanyo e khotsofatsang. "Bakhanni ba bangata ba fana ka lifofane tse tobileng tse nang le bokhoni bo bongata ho ea Thailand. Ho feta moo, THAI Airways International e tsosolosa litsela tse 38 ho ea Thailand, ho akarelletsa le litsela tse 7 pakeng tsa Thailand le metse ea Europe ho tšehetsa lenaneo la Phuket Sandbox le litsela tse 10 pakeng tsa Bangkok le metse ea Europe.

Ho tloha UK, ho na le litulo tse ka bang 150,000 ka beke ho ea Thailand ho kenyelletsa le lifofane tse 7 tsa letsatsi le letsatsi le Emirates, Etihad, Qatar le Thai Airways. TUI e tla qalella ho hira lifofane tse eang Thailand ho tloha ka la 15 Tšitoe mme BA le EVA Air li tla qala tšebeletso ho tloha ka Pherekhong 2022.

TAT UK e ntse e tsoela pele ho hlahisa merero ea bona ea thekiso le mebaraka hammoho le leano la PR & likhokahano ho khothaletsa Test & Go ho arola batho ka thoko ho bula hape mahala ho tloha ka la 1 Pulungoana hammoho le Etela Selemo sa Thailand. "Re lebeletse ho amohela baemeli ba maeto a maeto a malapa le mecha ea litaba le ba susumetsang ho hlahloba naha ea rona hape - qetellong re ka etsa hore litoro tsa maeto li phethahale hape," ho phethela Monghali Siripakorn.

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Linda S. Hohnholz

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