Bohahlauli ba Jamaica Letona Edmund Bartlett le Letona la Setso, Tekano, Boithabiso le Lipapali, Olivia 'Babsy' Grange, ba kopane ho ipiletsa ho batho ba Jamaica le batho ba bang ba batlang limpho, ho sebelisa nako ea yuletide ho reka sebakeng sa heno le ho tšehetsa le ho reka baqapi ba Jamaica. litsebi tsa mesebetsi ea matsoho le bahlahisi ba bang ba lehae ba thepa le litšebeletso.
Boipiletso ba bona bo entsoe moketeng oa boraro oa selemo le selemo oa ketsahalo ea Tourism Linkages Network's Style Jamaica, e leng pontšo ea lifeshene e nang le baqapi ba 14 ba Jamaica bao meralo ea bona, matona a lumellaneng, a ka ikhethang khahlanong le balekane ba bona ba machabeng. Ketsahalo ea selemo sena e boetse e kopanngoa le morero o mocha oa E-Chrismus Marketplace oa Letlole la Ntlafatso ea Bohahlauli (TEF), e leng 'maraka oa mabenkele oa marang-rang o bonts'ang mefuta e mengata ea lihlahisoa tse tsoang ho baqapi le litsebi tsa mesebetsi ea matsoho tsa Jamaica.
Ketsahalo ea matsatsi a mabeli e qala ka la 16 Tšitoe ho isa la 17 'me e ntse e bapaloa sebakeng se sa tsoa buloa setsing sa mabenkele sa Main Street Jamaica (Seo Pele e neng e le The Shoppes at Rose Hall), Montego Bay, St. James. Khopolo ea likhokahano tsa sebaka sena e khothaletsa botle ba Jamaica ho baeti ba machabeng ba rekang mabenkele e le karolo e kholo ea boiphihlelo ba baeti. Ketsahalo ea Style Jamaica e boetse e file barupeluoa ba Jamaica mokhoa oa ho bapatsa oa machabeng ka sethala sa mabenkele sa marang-rang.
"Papatso ea lihlahisoa le lits'ebeletso tsa marang-rang e se e le ntho e tloaelehileng 'me bareki ba rona ba Jamaica ba qala ho ananela hore sena se tla le melemo e meng eo ka bo eona e eketsang boleng mabapi le ho boloka litšenyehelo esita le ho boloka nako, ho fumana thepa ho tsoa ho mohlahisi. moreki,” ho boletse Letona Bartlett.
Joale Letona le ile la khothaletsa bohle ho reka Majamaica ka Keresemese ena. O ile a hatisa hore: "Haholo-holo nakong ena, ke batla ho memela batho ba Jamaica hore ba bontše ho itšepa le ho fana ka moelelo oa 'Reka Jamaican'. Re ntse re atamela nako ea ho fana ho metsoalle le baratuoa, ketso e lerato eo COVID-19 le boiketlo ba sechaba li ke keng tsa e emisa, 'me ke hlile ke batla ho ipiletsa ho bohle ho reka Jamaican "Chrismus" ena. ”
“Ntho eo e khethehileng eo u ka e lakatsang e matsohong a hao. Etela feela sethaleng sa shoppinginja.com/echrismus 'me moo u tla fumana mefuta e mengata e tsotehang ea lintho tsa limpho tse fumanehang ho tsoa ho barekisi ba lehae ba labalabelang hore u ikopanye le bona," a phaella ka ho re.
Ha a fana ka tumello ea hore batho ba tšehetse bahlahisi ba lehae ha ba reka Keresemese, Letona Grange o itse "mabenkele ke sebaka se seholo sa bohahlauli mme Destination Jamaica ke e 'ngoe ea lihlahisoa tse kholo."
O ile a boela a bona mohopolo oa Main Street Jamaica e le ho hapa moelelo oa seo Jamaica e leng sona, a phaella ka hore: "Seo e se entseng ke ho hlahisa seo Jamaica e leng sona; setso sa eona, ’mino oa eona, lijo tsa eona le talenta e khōlō eo litsebi tsa rōna tsa mesebetsi ea matsoho li nang le eona ’me e kopantse tsena tsohle hammoho le mabitso a lefatše le ho bontša hore re ka ema ’me ra ba karolo ea seo lefatše le leng sona.”
Letona Bartlett o hlokometse hore ke ka tsebo ea hore ho reka e le e 'ngoe ea mesebetsi ea bohlokoahali ho bahahlauli, hape e le ntlha ea bohlokoa khethong ea ba bangata ea libaka tseo ho eang ho tsona, ho ile ha hlokomeloa hore ho reka e le e 'ngoe ea lintho tse lokelang ho ba teng ho Tourism Linkages Network. , karolo ea TEF, eo hona joale e thusang ho khanna boiteko ba ho fapanyetsana tlhahiso ea lihlahisoa tsa Jamaica.
O itse maikemisetso a Style Jamaica a ipapisitse le lipheo tse pharalletseng tsa lekala la bohahlauli kaha le ne le batla ho phahamisa Jamaica joalo ka sebaka sa mabenkele sa maemo a holimo; ho phahamisa le ho totobatsa baqapi ba lehae 'marakeng oa bohahlauli, le ho fapanyetsana boiphihlelo ba ho reka lihlekehlekeng. Ka hona, sethala sa selemo sena se matlafalitse mokhoa o ntseng o hola oa mmaraka oa marang-rang leha o ne o batla ho nts'etsapele liphihlelo tsa nnete le tse ikhethang tsa ho reka tse eketsang boleng ho sehlahisoa sa bohahlauli sa Jamaica.
SEO U LOKELANG HO SE NKA HO SEHLOOHO ENA:
- Minister Bartlett noted that it was with the knowledge that shopping was one of the most important activities for tourists, and also an important factor in the choice of destination for many, that shopping was identified as one of the must-haves in the Tourism Linkages Network, a division of the TEF, which now helps to drive efforts to diversify Jamaica's product offering.
- "Papatso ea lihlahisoa le lits'ebeletso tsa marang-rang e se e le ntho e tloaelehileng 'me bareki ba rona ba Jamaica ba qala ho ananela hore sena se tla le melemo e meng eo ka bo eona e eketsang boleng mabapi le ho boloka litšenyehelo esita le ho boloka nako, ho fumana thepa ho tsoa ho mohlahisi. moreki,” ho boletse Letona Bartlett.
- Its culture, its music, its food and the great talent our artisans have and has brought all of this together with brands of the world and to show that we can stand up and be a part of what the world is all about.
