Letsatsi la bobeli la WTM London: Na Brexit e tla thibela boiphihlelo indastering ea bohahlauli ea UK?

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Na likhoebo tsa maeto li ka tsoela pele ho iqapela le ho ipeha kotsing leha ho na le ts'okelo ea ho fokotsa chelete ka mor'a hore Borithane e tlohe EU selemong se tlang? E 'ngoe feela ea lipotso le lihlooho tse hlahileng ho Letsatsi la Bobeli la Likopano tsa khoebo tsa World Travel Market ho UKI & International Inspiration Zone.

Bohahlauli le Khoebo ea Wales, 'Muso oa Welsh le bo-rakhoebo ka bomong ba fane ka mehlala ea kamoo moetlo o mocha oa boqapi le ho ipeha kotsing o ba lumelletseng ho 'nahanela Wales' ka katleho e le sebaka sa bohahlauli, ho fihlela sehlohlolong sa North Wales se rehiloe lebitso ke Lonely Planet e le. e 'ngoe ea libaka tse holimo tseo u ka li etelang ka 2017.

Mari Stevens, Motsamaisi oa Lipapatso ho Bohahlauli le Khoebo ea Wales, o itse Wales esale e le naha ea boqapi, empa joale e ne e le "nako ea bohahlauli ea ho ntša melemo ea moruo leruong lena (la tlhaho).

Ka motsoako oa lichelete tsa poraefete le tsa mmuso, libaka tse ngata tsa morao-rao tsa liindasteri ho pholletsa le Wales li fetotsoe ho ba liphihlelo tsa baeti ba maemo a lefats'e, ho tloha Zip World, e hahiloeng holim'a koari e seng e sa sebelisoe, ho ea Surf Snowdonia, e entsoeng ka aluminium ea mehleng limusiamo tse tharo tsa Welsh, Musiamo oa Sechaba oa Boea, Musiamo oa Sechaba oa Mashala le Musiamo oa Sechaba oa Letlapa.

Ho boetse ho lokisitsoe kopo ea kopanelo ea ho fumana maemo a thathamisitsoeng a Lefa la Lefatše la UNESCO bakeng sa Indasteri ea Letlapa ea North Wales, e akaretsang Zip World le National Slate Museum. Haeba e atlehile, e tla eketsa boemo bo bocha ba boemo ba bohahlauli le tlhokomeliso sebakeng seo.

Jason Thomas, Motsamaisi oa Setso, Lipapali le Bohahlauli bakeng sa 'Muso oa Welsh o itse o ne a leka ho tlisa moetlo o behang kotsi molemong oa sechaba, a fana ka mohlala oa ho bula Caernarfon Castle ho lumella batho hore ba robale ntlong ea King's Castle. "Re ka be re sa ka ra e ama pele, empa haeba re sa khone ho ipeha kotsing ho Cadw (karolo ea mmuso oa Wales e sebetsang ho sireletsa meaho ea nalane) re ka lebella hore lekala la poraefete le etse joang?"

Leha ho le joalo, ha Brexit e ntse e atamela, baphatlalatsi mecheng ea litaba tsa Sechaba, bokhabane ba dijithale sebokeng sa Brexit Borithane, ba ile ba belaella hore na boqapi le lichelete tsa bohahlauli li tla tsoela pele hang ha Borithane e tloha EU.

Kurt Janson, Mookameli oa Tourism Alliance, e emelang likhoebo tsa 200,000 UK, o itse ho tšoenyeha ka bokamoso ba lichelete ke taba e ka sehloohong har'a litho tsa lipatlisiso tsa morao tjena mabapi le bohahlauli ba UK mabapi le Brexit. Janson o itse Tourism Alliance e ntse e sebetsa ka Green Paper bakeng sa mmuso e nang le Mehopolo e Meholo e 10 ho matlafatsa kholo le mosebetsi indastering ea bohahlauli, ho qala ka la 1 Mmesa, letsatsi la pele kamora Brexit.

"Rona joalo ka indasteri re hloka ho kopa mmuso ho netefatsa hore ho na le chelete e tsoelang pele bakeng sa bohahlauli," Janson o khothalelitse.

Roger Goulding, oa Cranbourne Chase Area, Dorset, o sa tsoa fumana chelete ea £ 130,000 ea lichelete tsa EU ho nts'etsapele ts'ebetso ea bohahlauli ea nnete e tlisitseng batho ba nalane, joalo ka Thomas Hardy, ho bonts'a nalane ea sebaka seo. O boetse o thusa ho kopanya £2.5m Landscape Partnership Scheme bakeng sa Cranbourne AoNB, e tsamaeang le Dorset le Wiltshire.

Leha ho le joalo, le eena o ile a lumela hore ho ne ho le thata ho bona hore na letsete la kamoso le tla tsoa hokae, ’me a tšepa hore morero oa hae o tla sebetsa e le khothatso ea hore likhoebo tse ling li sebelisane ’moho. O bile a kopa makhotla a libaka ho sebetsa ka tšebelisano-’moho ho etsa merero e tsitsitseng ea bohahlauli.

“Libaka tse ling naheng ka bophara ha ho mohla li kileng tsa tlameha ho sebetsa ho fumana baeti. Ho na le botsoa, ​​’me ba mpa ba sebetsana le khatello, ho e-na le ho sheba libaka tse ling tse seng hōle tse ka sebetsanang le tsona. Re ntse re huleloa ke meeli e hloekileng ea tsamaiso. Ke ntho ea khale haholo, ”o boletse joalo.

Bohlokoa ba mecha ea litaba ea sechaba ho khanna mekhoa e mecha e ne e le sehlooho se seng sa bohlokoa ho pholletsa le mananeo a letsatsi, Claire Lampon oa Historic Royal Palaces a bua ka letšolo la #Boleynisback, moo Anne Boleyn a ileng a khutlela Tower of London ho ea bapala papaling.

Baemeli ba ile ba boela ba utloa kamoo Etelang Lincoln a sebelisang mecha ea litaba ea sechaba e ileng ea mo thusa kateng hore a tsamaise libaka tse 56 ho fumana sebaka se ka holimo ho English Tourism Social Media Index ea selemo sena. Lydia Rusling, Mookameli ea ka Sehloohong oa Ketelo ea Lincoln, o kentse tlhōlo ho mefuta le boleng ba litaba, le menyetla ea ho sebelisa moo "nalane e phelisoang", joalo ka ho nkuoa filimi ho Lincoln ea likarolo tsa filimi e ncha ea Mike Leigh Peterloo.

Sebokeng se seng, ho phahama ha podcast ho bontšitsoe e le tsela e 'ngoe eo likhoebo tsa bohahlauli li ka qapang le ho etsa hore lipale tsa bona le libaka tseo ba eang ho tsona li phele.

Lisa Francesca Nand, mothehi oa The Big Travel Podcast, o re leha e ne e qala ho theoha ha e qala ho hlaha, bamameli ba podcast ba ne ba bonts'a kholo e kholo. UK batho ba limilione tse 6.1 ba mamela podcast beke e 'ngoe le e 'ngoe, kholo ea 10-20% selemo le selemo mona le US, moo batho ba limilione tse 42 ba mamelang podcast beke le beke. Mme, ho latela RAJAR (Radio Joint Audience Research), 90% ea baahi ba UK ba ntse ba mamela seea-le-moea beke le beke.

Baphaneli bohle ba boletse hore bareki ba khetha ho etsa li-podcasts ho fapana le livideo, 'me li ne li ntse li le bonolo ho li etsa, ba sebelisa sesebelisoa se bitsoang Anchor. Nand o itse le li-podcasts tse nang le linomoro tse nyane tsa ho jarolla tse ka bang 500, e ntse e le bamameli ba shebiloeng haholo.

eTN ke molekane oa media bakeng sa WTM.

SEO U LOKELANG HO SE NKA HO SEHLOOHO ENA:

  • Khoebo, 'Muso oa Welsh le bo-rakhoebo ka bomong ba fane ka mehlala ea kamoo setso se secha sa boqapi le ho ipeha kotsing se ba lumelletseng ho "nahanela Wales" ka katleho e le sebaka sa bohahlauli, ho fihlela North Wales e rehiloe lebitso ke Lonely Planet e le e 'ngoe ea libaka tse holimo tseo u ka li etelang ka 2017.
  • Jason Thomas, Motsamaisi oa Setso, Lipapali le Bohahlauli bakeng sa Mmuso oa Welsh o re o leka ho tlisa moetlo o behang kotsi sechabeng, a fana ka mohlala oa ho bula Caernarfon Castle ho lumella batho ho robala bosiung ba King's Castle.
  • Ka motsoako oa lichelete tsa poraefete le tsa mmuso, libaka tse ngata tsa morao-rao tsa liindasteri ho pholletsa le Wales li fetotsoe ho ba liphihlelo tsa baeti ba maemo a lefats'e, ho tloha Zip World, e hahiloeng holim'a koari e seng e sa sebelisoe, ho ea Surf Snowdonia, e entsoeng ka aluminium ea mehleng limusiamo tse tharo tsa Welsh, Musiamo oa Sechaba oa Boea, Musiamo oa Sechaba oa Mashala le Musiamo oa Sechaba oa Letlapa.

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