Pontšo e tlang ea khoebo ea maeto ea ITB Berlin 2024 e tla fana ka sethala se seholo ka ho fetisisa ho fihlela joale bakeng sa litharollo tse ncha tsa Thekenoloji ea Maeto ka sehlooho se secha 'Nka Theknoloji ea Maeto ho e isa Boemong bo latelang. Hammoho.' Ketsahalo ena e na le baemeli ba tsoang linaheng tse fetang 30 ho pholletsa le liholo tse hlano, 'me eTravel Stage e nkoang e le ea bohlokoa e tla boela e hohele batho ka lethathamo le tsotehang la liphanele, lipuo tsa sehlooho le lipuo.
Indasteri ea bohahlauli e lula e susumetsoa ke liphetoho le boqapi, e leng se etsang hore ho se makatse hore ebe Theknoloji ea Tsamaiso karolo e tla boela e be le boemo bo hlahelletseng ho ITB Berlin 2024, e etsahalang ho tloha ka la 5 March ho ea ho la 7 March.
Pontšo ea khoebo ea maeto e tla ba le bafani ba lefats'e ba fetang 30 ba bonts'ang lihlahisoa tsa bona tse ncha le mehopolo ho pholletsa le liholo tse hlano (5.1, 6.1, 7.1c, 8.1, le Hall 10.1, joalo ka pele).
Lipontšo tsa ketsahalo ena li kenyelletsa baetapele ba indasteri ba thehileng le ba qalang ba qalang, ba akaretsang likarolo tsohle tsa ketane ea boleng ba theknoloji. Tse ling tsa lik'hamphani tse nkang karolo ke Amadeus, Sabre, Bewotec, ICEX España, Business Iceland, le Business France. Ketsahalo ena e na le libaka tse inehetseng bakeng sa batho ba chesehelang theknoloji ho arolelana tsebo, e leng Travel Tech Café le Travelport ho Hall 5.1, hammoho le Travel Lounge ho Hall 6.1.
Lenaneo le fapaneng la liketsahalo ho eTravel Stage ho Hall 6.1, e seng e bonts'a lihlooho tse ncha tsa AI le Digital Destination, hammoho le palo e eketsehileng ea bamameli, e phethela mesebetsi e mengata.
Ho ithuta ho litsebi tsa Travel Tech: ITB Berlin eTravel Stage
The ITB Berlin Convention's eTravel Stage e kopanya tanka ea ho nahana le feme ea mehopolo hore e be ntho e le 'ngoe. Ho pholletsa le lenaneo lohle, e sebetsa e le sethala sa lipuo tsa bohlokoa tse ikhethang, libaka tse hohelang, le lipuisano tse fanang ka leseli tse shebaneng le theknoloji ea maeto. Batho ba tlileng kopanong ba ka lebella bongata ba lintlha-khōlō tse monate tse hlahisoang ke litsebi tse tummeng tsa theknoloji ea maeto. Mona ke likhetho tse 'maloa tse fumanehang:
Labobeli, la 5 Hlakubele, 11.15am
'Ka Nģ'ane ho Buzz - Ke Mekhoa efe ea Bohlokoa ea Theknoloji e Shaping Travel" - mookameli Lea Jordan (mothehi-'moho oa maeto a techtalk le setho sa Boto ea Litsebi tsa ITB) o buisana le Mirja Sickel (VP Hospitality Distribution at Amadeus) le Andy Washington (kakaretso mookameli, EMEA ho Trip.com Group) mabapi le mekhoa ea thekenoloji ea maeto - ke eng e bonolo feela 'me ke eng e ka finyelloang?
Labobeli, la 5 Hlakubele, 2.30pm
Sebokeng se nang le sehlooho se reng 'Hotel Technology Trends (kapa Hypes?) - Cutting the Noise', puisanong le mookameli Lea Jordan, Kevin King (CEO, Shiji International), XinXin Liu (mopresidente oa H World Group) le ba bonang lipono tsa indasteri ba fana ka monyetla temohisiso mabapi le mekhoa ea bohlokoa ea indasteri ea kamohelo ea baeti. Batsamaisi ba lihotele ba ka tseba mokhoa oa ho tsamaea lefatšeng le rarahaneng la theknoloji ea hotele le ho tseba phetoho ea dijithale ka katleho.
Letsatsi la pele la liketsahalo tsa eTravel Stage kopanong e tšehelitsoe ke Global Travel Tech. Khamphani e boetse e tsamaisa sehlopha se lebelletsoeng ka cheseho le balekane ba eona Skyscanner, Amadeus, Expedia Group le Booking.com.
Hoseng ha Laboraro, 6 Hlakubele
Ka letsatsi la bobeli ho tsepamisitsoe maikutlo ho pina ea sehlooho ea Theknoloji, Tours & Activities. Liketsahalo li kenyelletsa puo ea sehlooho ea Schubert Lou (COO, trip.com), ea tla totobatsa likhetho tsa baeti ba China bakeng sa maeto le mesebetsi ea machabeng. Ho feta moo, 'Outlook for Experiences' e fana ka liphetho tsa morao-rao tsa lipatlisiso tsa sethala sa theknoloji Arival, le lipuisano le libapali tse etelletseng pele indastering, ho kenyeletsoa Nishank Gopalkrishnan, (CCO, TUI Musement) le Kristin Dorsett (CPO, Viator).
Charlotte Lamp Davies (mothehi oa boeletsi ba A Bright Approach): "Temana ea sehlooho sa Theknoloji, Tours & Activities ho ITB Berlin 2024 e ts'episa hoseng ho tletseng lintlha tse khahlang le litlatsetso tse ikhethang tsa baetsi ba maikutlo le libapali tse kholo."
Laboraro la la 6 Hlakubele, 3.45pm
Pina e ncha ea sehlooho sa AI e na le puisano le Dr. Patrick Andrae (CEO, Home To Go): 'Kamoo AI e fetolang lipatlisiso tsa maeto le libuka'. Home To Go e ile ea potlakela ho lemoha melemo ea AI 'me e e kenyelelitse theknoloji ea eona e rarahaneng bakeng sa ho bapisa litheko le libuka. Le hoja bareki ba ka bona feela chatbot e bohlale, Dr. Patrick Andrae o nka bashebelli leetong la theknoloji e tsamaisoang ke AI k'hamphaning ea hae.
Labone, la 7 Hlakubele, 10.30am
Charlie Li, CEO, TravelDaily China, o tla laola sehlopha se nang le sehlooho se reng, 'Ho nka Lintlha - Lithuto tse tsoang Asia's Digital Frontier', moo libapali tse ka sehloohong 'marakeng oa maeto oa Chaena li arolelana maikutlo le maikutlo a bona le Vivian Zhou (motlatsi oa mopresidente, Jin Jiang International) le Bai. Zhiwei (CMO, Tongcheng Travel) hammoho le baeti ba bang.
Labone, la 7 Hlakubele, 11.00am
'Camping goes digital' - puong ya hae ya sehlooho Michael Frischkorn (CPO & CTO, PiNCAMP) o bua ka maemo a teng le bokamoso ba mmaraka wa ditente.
Labone, la 7 Hlakubele, 2.30pm
Theme e ncha ea Digital Destination e hlile e tobane le libaka tsa linaha tse buang Sejeremane. Alexa Brandau, hlooho ea Mediamanagement, le Richard Hunkel, hlooho ea Open Data & Digital Projects ho Boto ea Naha ea Bohahlauli ea Jeremane (DZT), ba fana ka temohisiso mabapi le morero oa Open Data. Puisano e boetse e shebane le mekhoa e mecha e susumetsang theknoloji ena. Bahlōli ba DZT Thin(gk)athon ba hlahisa tharollo ea bona: mokhoa o thehiloeng ho AI oa ho bokella tlhahisoleseding ho tsoa litlalehong tsa data tse bulehileng.
Labone, la 7 Hlakubele, 4.15pm
'Qetellong ho utloisisa baeti: ho tloha kareteng ea baeti ho ea ho sepache sa digital' - puong ea hae ea sehlooho Reinhard Lanner (moeletsi oa maano, Travel & Hospitality, Workersonthefield), o hlalosa kamoo taolo ea data e sebetsang hantle bakeng sa mokhoa o phethahetseng oa motho ka mong ho baeti.
